WRI Ross Center Prize for Cities

2023-2024 GRAND PRIZE WINNER

Re-Ciclo

Re-Ciclo’s innovative approach to waste management, combining e-mobility with empowering and dignifying informal workers, has increased recycling rates and changed a city’s culture around waste picking.

CONGRATULATIONS

FORTALEZA


Like many Brazilian cities, Fortaleza faced an escalating municipal waste challenge and very low recycling rates.

 

First launched in 2019, the pilot project that would evolve into Re-Ciclo has transformed public perceptions around recycling, empowered and formalized waste pickers, and created a more sustainable, integrated city.

 

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